We appreciate your visit to our website and your interest in our company. Protecting your personal data and ensuring its security is of utmost importance to us. We adhere to the provisions of data protection regulations, including the EU General Data Protection Regulation (GDPR), Data Protection Act 2018, and Telecommunications Act 2013, when processing your data. This privacy policy provides information about the data collected when using our website (https://www.alpenpura.com), the purpose of collecting and processing this data, and your rights concerning your data.

This Privacy Policy applies to the website of AlpenPura GmbH (referred to as "we" or "AlpenPura") and the data collected through this website. For websites of other providers that may be referenced, the respective provider's data information applies.

1. Name and Contact Details of the Controller

The controller, as defined by the General Data Protection Regulation (GDPR) and other data protection regulations, is AlpenPura GmbH, Wagnermühle 143/Top 3, 5310 Sankt Lorenz, Austria, email: info@alpenpura.com.

2. Provision of the Website and Creation of Log Files

Description and Scope of Data Processing: Whenever you visit our website, our system automatically collects data and information from the computer system of the device you are using. The following data is collected:

- Browser type and version

- Operating system used

- Website from which you accessed our site (referrer URL)

- Website you are visiting

- Date and time of your access

- Your Internet Protocol (IP) address

The collection of data for the provision of the website and the storage of data in log files are essential for the operation of the website.

Legal Basis for Data Processing: The legal basis for the temporary storage of data and log files is Article 6(1)(f) of the GDPR.

Purpose of Data Processing: The temporary storage of the IP address by the system is necessary to deliver the website to your device. For this purpose, your IP address must remain stored for the duration of your session. The storage of data in log files aims to ensure the functionality and stability of the website. Additionally, the data helps us optimize the website and ensure the security of our information technology systems. This data is not used for marketing purposes. These purposes also constitute our legitimate interest in data processing according to Article 6(1)(f) of the GDPR.

Storage Period: The data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. In the case of data collected for the provision of the website, this occurs when your session ends.

3. Use of Cookies

Description and Scope of Data Processing: Our website uses cookies. Cookies are small text files that are stored locally in your browser's cache when you visit our website. They enable the recognition of your internet browser and help improve the convenience and quality of our services by storing user settings. Cookies do not cause any damage to your computer and do not contain viruses.

You can also use our website without cookies. You can disable cookies in your internet browser, restrict them to certain websites, or configure your browser to notify you before a cookie is stored. You can delete cookies from your computer's hard drive at any time using your browser's data protection functions. However, disabling cookies may limit the functionality and user-friendliness of the website. Please refer to the following links to adjust cookie settings in common browsers:

- Chrome: https://support.google.com/chrome/answer/95647?hl=en

- Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen

- Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies

- Safari: https://support.apple.com/kb/PH21411?viewlocale=de_DE&locale=de_DE

We also use cookies on our website to enable anonymous analysis of the browsing behavior of our users. When you visit our website, we ask for your consent to the use of these cookies.

4. Google Analytics

Our website uses Google Analytics, a web analytics service provided by Google LLC. Google Analytics uses cookies to analyze how users use the website. The information generated by the cookies, including your IP address, is transmitted to and stored by Google on servers in the United States. However, we have implemented IP anonymization, which means your IP address is truncated within member states of the European Union or other parties to the Agreement on the European Economic Area before transmission to Google's servers.

Google Analytics helps us evaluate website usage, compile reports on website activity, and provide other services related to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law or where such third parties process the information on Google's behalf.

You can refuse the use of cookies by selecting the appropriate settings in your browser. However, please note that if you do this, you may not be able to use the full functionality of our website. Furthermore, you can prevent Google's collection and processing of data generated by the cookies by downloading and installing the browser plug-in available at the following link: [Link to Google Analytics opt-out].

For more information about Google Analytics and its privacy practices, please visit Google's Privacy Policy: [Link to Google Privacy Policy]. Google also provides a mechanism for opting out of Google Analytics tracking through the following link: https://tools.google.com/dlpage/gaoptout?hl=en

5. Integration of Google Maps

Our website also uses Google Maps. This allows us to display interactive maps directly on the website and enables you to conveniently use the map function.

Description and scope of processing: By visiting the website, Google receives the information that you have called up the corresponding subpage of our website. In addition, the data mentioned under “Provision of the website and creation of log files” are transmitted. This is regardless of whether Google provides a user account that you are logged in from or whether no user account exists. If you are logged in to Google, your information will be directly associated with your account. If you do not wish to be associated with your profile on Google, you must log out before activating the button. Google stores your data as usage profiles and uses them for purposes of advertising, market research and/or needs-oriented design of its website. Such an evaluation takes place in particular (also for user who are not logged in) for the provision of needs-oriented advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, whereby you must contact Google to exercise this right.

For more information on the purpose and scope of data collection and processing by Google, please see Google’s privacy policy. There you will also find further information about your rights in this regard and setting options for the protection of your privacy: http://www.google.de/intl/de/policies/privacy. Google also processes your personal data in the USA and has submitted to the EU-US Privacy Shield: https://www.privacyshield.gov/EU-US-Framework.

Legal basis for processing: The legal basis for the processing of personal data is Art. 6 para. 1 lit. f GDPR. 

Purpose of data processing: The integration of Google Maps serves only to help you to find the venues. For this purpose, our legitimate interest also lies in the processing of personal data. 

Duration of storage: Your data entered in Google maps  will not be stored by us. If you wish to have your data deleted by Google, please refer to the Google privacy policy stated above. 

6. Integration of YouTube

We make use of YouTube as a third-party widget on our website in order to enhance the user experience. This allows us to embed and display videos directly on the website and enables you to conveniently use the video function. 

Description and scope of processing: By visiting the website, Google receives the information that you have called up the corresponding subpage of our website. In addition, the data mentioned under “Provision of the website and creation of log files” are transmitted. This is regardless of whether Google provides a user account that you are logged in from or whether no user account exists. If you are logged in to Google, your information will be directly associated with your account. If you do not wish to be associated with your profile on Google, you must log out before activating the button. Google stores your data as usage profiles and uses them for purposes of advertising, market research and/or needs-oriented design of its website. Such an evaluation takes place in particular (also for user who are not logged in) for the provision of needs-oriented advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, whereby you must contact Google to exercise this right.

For more information on the purpose and scope of data collection and processing by Google, please see Google’s privacy policy. There you will also find further information about your rights in this regard and setting options for the protection of your privacy: http://www.google.de/intl/de/policies/privacy. Google also processes your personal data in the USA and has submitted to the EU-US Privacy Shield: https://www.privacyshield.gov/EU-US-Framework.

Legal basis for processing: The legal basis for the processing of personal data is Art. 6 para. 1 lit. f GDPR. 

Purpose of data processing: The integration of Google Maps serves only to help you to find the venues. For this purpose, our legitimate interest also lies in the processing of personal data. 

Duration of storage: Your data entered in Google maps  will not be stored by us. If you wish to have your data deleted by Google, please refer to the Google privacy policy stated above. 

7. Rights of Data Subjects

If your personal data is processed, you are considered a data subject under the GDPR and have the following rights concerning your data:

- Right of access (Article 15 of the GDPR): You have the right to request information about the processing of your personal data.

- Right to rectification (Article 16 of the GDPR): You can request the correction of inaccurate or incomplete personal data.

- Right to erasure (Article 17 of the GDPR): You have the right to request the deletion of your personal data under certain conditions.

- Right to restriction of processing (Article 18 of the GDPR): You can request the limitation of processing your personal data under certain circumstances.

- Right to data portability (Article 20 of the GDPR): You have the right to receive your personal data in a structured, commonly used, and machine-readable format and to transmit it to another controller.

- Right to object (Article 21 of the GDPR): You can object to the processing of your personal data in certain situations.

- Right to withdraw consent (Article 7(3) of the GDPR): If processing is based on your consent, you have the right to withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.

- Right to lodge a complaint with a supervisory authority (Article 77 of the GDPR): If you believe that the processing of your personal data violates the GDPR, you have the right to lodge a complaint with a supervisory authority.

8. Data Security

We use SSL (Secure Socket Layer) encryption and other appropriate technical and organizational security measures to protect your data against unauthorized access, loss, or alteration. We continuously improve our security measures to keep pace with technological advancements.

9. Changes to our Privacy Policy

We reserve the right to update this Privacy Policy as required by current legal requirements or to reflect changes in our services. The most current version of the Privacy Policy will always be available on our website.

Date of Last Update: 02.08.2023